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ENGAGE has been experimenting with Facebook Ads for a few months now and we’ve found that displaying ads on Facebook’s ad network in order to attract likes for your page is an easy and cost effective proposition, if you put enough time into tweaking the ads.
I’ve been working with 3 very different business pages, and I’ve been able to buy extremely well targeted likes between the ranges of 75 cents per like all the way down to 2 cents per like.
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It has 4 physical stores, and its flagship store has existed since 1988. For years, its dress and luxurious apparels business dominated the region.
The rise of the Internet brought more ‘connected’ competition into the marketplace. These businesses understood how to reach their customers, through newsletters, websites, videos, and online virality in general.
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